It’s July, and the countdown to BlogHer is on. Everywhere you look, people are posting fashion tips, and party plans, and swag dreams. But, at the end of the day, that’s not what this conference is about (or at least it shouldn’t be).
It’s about the people you meet and the connections you make.
To make my point, I’m going to give the post I wrote immediately after returning from my first BlogHer an encore presentation. You’ll see what I mean.
Right now, hundreds of BlogHer posts are going up around the blogosphere. Some will tell you about this year’s swag drama. Some will tell you about the parties. Some will tell you about the sessions.
And there’s lots to say about all of that.
But at the end of the day (or weekend) BlogHer wasn’t about any of that. Not really. At least not for me.
It was about nervously taking a seat next to a stranger and getting up 30 minutes later with the warmth in your heart that comes from meeting a new friend.
And the spirited debate that happens when women from different walks of life sit down at a lunch table and start talking about what matters.
It was about the massive waves of energy that emanate from a ballroom filled with 2,000 bloggers pooling their personal power to make something big happen.
And laughter-filled conversations with friends before returning to the room at night.
It was about the passion that fills hearts and lights up minds when women get together to change the world.
And margarita-fueled dinners that you wish would never end.
It’s about exploring a new city. Immersing yourself in the blogger culture. Taking risks and learning things about yourself in the process.
But ultimately, it’s about connection. About wrapping your arms around the blogging community and coming away with a slew of new friends.
It makes you feel like you’re part of something. Something big. And reaffirms your belief that together, we’re changing the world, one blog post at a time.